Project X is a 2012 American comedy film directed by Nima Nourizadeh and written by Michael Bacall and Matt Drake based on a story by Bacall, and produced by director Todd Phillips. The film follows three friends—Thomas (Thomas Mann), Costa (Oliver Cooper) and J.B. (Jonathan Daniel Brown)—who plan to gain popularity by throwing a party, a plan which quickly escalates out of their control.
Project X | |
---|---|
Theatrical release poster | |
Directed by | Nima Nourizadeh |
Produced by | Todd Phillips |
Screenplay by | Matt Drake Michael Bacall |
Story by | Michael Bacall |
Starring |
|
Cinematography | Ken Seng |
Edited by | Jeff Groth |
Production company | Silver Pictures Green Hat Films |
Distributed by | Warner Bros. Pictures |
Release date |
|
Running time | 88 minutes |
Country | United States |
Language | English |
Budget | $12 million |
Box office | $102.7 million |
The title Project X was initially a placeholder for a final title, but interest generated by the secretive title kept it in place. A nationwide open casting call was employed to find fresh faces. The majority of the cast were sourced from this casting call, but a few with prior acting credits, such as Mann, were accepted after multiple auditions. Filming took place on sets in Los Angeles over five weeks on a US$12 million budget. The film is presented as a found footage home video from the perspective of an attendee using a camera to document the night's events.
Project X was released in the United States, Canada, and the United Kingdom on March 2, 2012, and grossed over $100 million worldwide during its theatrical run. Criticism focused on the "loathsome" behavior of the lead characters, the perceived misogyny and the disregard for the effects of drug use. Other reviews considered it funny and thrilling, and equated it to a modern incarnation of the 1978 comedy Animal House. Following release, incidents of large-scale parties referenced or blamed the film as an inspiration.
Screenplay
In Pasadena, high school students Costa and J.B. plan to throw a party for their friend Thomas' birthday, aiming to increase their popularity. Thomas' parents go away for the weekend, leaving him alone in the house, but warn him not to have too many people over, and not to drive his father's Mercedes. Thomas is reluctant to have the party at his house, but Costa continues with his plan and hires A/V student Dax to chronicle the night's events. While Costa, J.B., and Dax advertise the party throughout the school, Thomas himself invites his best friend Kirby, who has a crush on him, and Alexis, a popular girl in their school.
After buying party supplies, the boys go to buy marijuana from drug-dealer T-Rick. Costa steals his lawn gnome to use as a party mascot. As they leave, T-Rick discovers the theft and chases after them but they escape in Thomas' mini-van. As night falls, the party's start time passes but no one turns up and Thomas worries that the party will fail. Suddenly, partygoers arrive en masse. Thomas intends to limit the party to the backyard and pool house with the house guarded by Everett and Tyler, two young security guards hired by Costa. However, more and more people begin to arrive and the party moves beyond their control and into the house. Thomas questions Costa on how he advertised the party, forcing him to confess that he put ads on Craigslist and on a local radio station, worried that no one would attend.
Things escalate quickly and the police arrive, responding to a noise complaint. The partygoers remain silent, convincing the officers that the party has already ended. The police leave and the party resumes. T-Rick's gnome is smashed, revealing that it contains a large amount of ecstasy tablets, which are quickly consumed by the partygoers, including Thomas and his friends. Thomas kisses Kirby and reveals that he loves her. Alexis meanwhile flirts with Thomas throughout the night and eventually seduces him. Kirby walks in on the pair as they are about to have sex and leaves the party upset. The noise and chaos of the party, which has now spilled into the surrounding neighborhood, receives televised news coverage with helicopters flying over the house. A dwarf guest drives Thomas' dad's Mercedes into the pool after being put into an oven by other partygoers earlier.
The police return in force but are overwhelmed and repelled by the guests. They decide to let the party end naturally before moving in. T-Rick arrives armed with a flamethrower, setting fire to the trees and cars in search of Costa and in an attempt to reclaim his gnome, forcing the guests to flee and the party to end. The police shoot his flamethrower pack and it explodes. Thomas, Costa, J.B., and Dax flee with the other guests as Thomas' house (and the rest of the neighborhood) is left aflame and the SWAT team moves in to retake the neighborhood. By morning, the boys return to their respective homes to discover what punishment awaits them. After his parents return, Thomas' father commends him for managing to throw the party because he thought he was a loser, but he uses Thomas' college fund to pay for the damages. At school, the boys are cheered by the students and Thomas reconciles romantically with Kirby.
The epilogue reveals that T-Rick is recovered alive following the explosion; Thomas is convicted for disturbing the peace, contributing to the delinquency of minors, and inciting a riot; and Costa and J.B. are acquitted, Costa because of his expensive lawyer, while J.B.'s parents convinced the court that he is mentally incapable and unfit to stand trial. Costa, however, awaits the results of three paternity tests. Dax, meanwhile, is under investigation for the disappearance of his parents. In a TV interview with Jillian Reynolds, Costa promises his next party will be even better.
- Thomas Mann as Thomas Kub
- Mann had prior acting experience, in the feature film It's Kind of a Funny Story (2010), and was told he could not audition for Project X because the producers wished to cast only people without acting credits. Mann ultimately auditioned seven times before winning the role.
- Oliver Cooper as Costa
- The film is Cooper's feature film debut. Costa's confident nature and backstory of being unwillingly moved to the film's setting of North Pasadena from Queens, New York was developed based on Cooper's auditions, where it was felt he gave the impression of being from New York City, despite originating from Ohio.
- Jonathan Daniel Brown as J.B.
- The film is Brown's feature film debut.
- Dax Flame as Dax
- A friend of Costa's hired to chronicle the party. Flame was discovered through his personal YouTube video blog. Describing his character, Flame stated "Because he's holding the camera, my character doesn’t have a lot of screen time, but when he does, it's very impactful."
- Kirby Bliss Blanton as Kirby
- Thomas's friend, who has an unrequited crush on Thomas.
- Brady Hender and Nick Nervies as Everett and Tyler
- A pair of children hired as security for Costa's party.
- Alexis Knapp as Alexis
- A popular high school girl. Knapp's character required nudity, something with which she was initially uncomfortable, stating "I just had a lot of moral issues with it but I got over it and I heard that it's not that revealing. So I’m relieved." Knapp described her character as a tomboy, and was given the opportunity to add to the role, move beyond a "hot chick" archetype.
The cast also includes: Miles Teller as college jock Miles; Martin Klebba as Angry Little Person, a party guest; Rick Shapiro as drug dealer T-Rick; Rob Evors as Rob, Thomas's neighbor; Caitlin Dulany and Peter MacKenzie as Thomas's Mom and Dad respectively; Nichole Bloom as J.B.'s girl; and Jesse Marco as the party DJ. Television hosts Jillian Reynolds and Jimmy Kimmel cameo as themselves.
Development
Producer Todd Phillips described the film as an experiment, after executive producer Alex Heineman provided a basic concept, with the production team sharing tales of memorable parties that they had either attended or heard about. Writer Michael Bacall developed these stories into an outline scenario in one night with the goal of creating the "gnarliest high school party of all time". The remainder of the story was fleshed out in the following weeks. Bacall and Drake were told to "go crazy" with the script, although Bacall confessed "I was a nerd in high school so I never did anything like what's in the movie". Bacall worked on the script generally at nights between simultaneously working on the scripts for 21 Jump Street and Scott Pilgrim vs. the World.
Nima Nourizadeh had previously only worked directing music videos and commercials, but he came to the producers' attention for his directing work on a series of party-themed Adidas commercials. Nourizadeh explained to the producers how he would want to develop the script and how he would want the film to look and feel, and he was eventually brought from London to Los Angeles, for what he believed would be two weeks, but stretched to two years. Phillips believed that Nourizadeh's interpretation of the film was compatible with his vision, influencing the decision to hire Nourizadeh in his feature film debut.
Project X was not intended to be the title of the film, but it was kept to capitalize on interest generated by the rumored secrecy surrounding the project. Adding to the secrecy, producers decided to not send full scripts to any prospective cast member, instead providing only watermarked individual pages.
Casting
To create the impression that the events of Project X had actually happened, the producers decided against casting known faces, but to find completely new actors. Phillips stated that the goal of the open call was to cast "unknown actors" and "real people of all ethnicities," who would not normally be given a chance to star in a film. Phillips and producer Joel Silver decided to create a nationwide open casting call, allowing any United States resident over the age of 18 to audition for Project X through a specially created website. Actors were required to provide videos of themselves telling embarrassing or funny stories, or dancing. However, traditional casting was still employed to allow actors with little professional acting credits to audition. The process allowed traits of the selected actors to be incorporated into their characters, including in several cases, their respective characters taking the actors' names. In casting the three leads, the production avoided solo casting and instead had a group of three actors auditioning together, switching out and adding different actors to see which group worked best together.
The casting of low-profile actors aided in keeping the production budget low by avoiding the larger salaries attached to stars. To prepare for the role and create a believable friendship between the leads, Brown, Cooper, and Mann were sent to Disneyland together and spent a weekend in a cabin at Big Bear City, California.
Principal photography
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