What are Personalized Mails?

Answer

• Personalized mail can be used to send tailored marketing information to the members of target groups.
• The form builder application can be used for the personalized communication through following interaction channel:
  • E-Mail (Plain Text or HTML)
  • SMS
  • Fax
• Using mail form builder tool, it is possible to:
  • Personalize messaging to target list members
  • Assign mail forms to campaign target lists
  • Embed links (URL) to websites in generated e-mails
  • Insert subject lines dependent on conditions

Mail Form:

• Used to define the layout and content of the information
• Can be used for direct marketing campaigns
• Integrated editor could be used to enter text or HTML source code
• Supports to control the formatting of the mail form
• Enables to insert graphics and attachments
• You can set the communication channel for which it needs to be used
• It is possible to set the default value
• It supports layout mode and source code mode
• Attribute context can be set to populate data dynamically in mail form
• It supports conditional text blocks, i.e. the final content generated could be output from several text blocks