Naik began her career as a model which led her to the music video "Umar Bhar" by Shael Oswal. She was then signed to her first show Kahani Ghar Ghar Ki. She then worked with Balaji Telefilms for over four years. She was seen in Kahe Naa Kahe on 9X channel, Bhaskar Bharti on Sony, Kis Desh Mein Hai Meraa Dil, Ek Nanad Ki Khushiyon Ki Chaabi… Meri Bhabhi, Kayamath on Star Plus, and Pyaar Kii Ye Ek Kahaani on STAR One.

Her persona was used to comic effect in Pyaar Kii Ye Ek Kahaani as "T" contrary to her dramatic performance as the lead in Hum Ne Li Hai- Shapath on Life OK during which she became an exclusive face with Star Network and appeared in many live performances and stage shows with Life OK and Star. She also played Sheetal Kapoor in the popular Star Plus series Iss Pyaar Ko Kya Naam Doon.

She was a co-host on UTV Bindass' show Superdude. She appeared in a cameo role as a lawyer named Jaspreet, in Star Plus's daily soap Ek Nanad Ki Khushiyon Ki Chaabi… Meri Bhabhi. She made an appearance on the television show Naagin as Mayuri. She was seen as Tanya Rana, on Life OK's Tumhari Pakhi Currently, she is playing grey role of Paulomi, who loves lead actor in "Tu Sooraj Main Saanjh Piya Ji".

Naik, who is also an advocate for animal rights, extended her hand to PETA in stop caging the birds cause. She integrated it as a promotional activity while shooting for Superdude.