TIPS TO MANAGE E-COMMERCE PORTALS.

In today's era, online portals are a favorable and feasible option for both customers as well as business owners. It gets a lot easier for the company to handle business without the need for middlemen in the form of stores, shops and outlets makes the operation even more convenient and economical. The direct process of buying and selling ensures credibility and immediate reliability for the customer to his seller and vice versa. 

Since we know online portals are way more inexpensive than any other method of business establishment, let's have a look at some of the tips to manage these online stores with the least cost. 

1. TRANSACT LESS VIA CREDIT CARDS.

Initially, it is recommended not to use the option of paying for goods via credit cards. The charges handed down by visa and mastercards may not be negotiable, the fees may get mixed completely. You can try enabling other payment modes like Paytm, Paypal, Apple pay, Google pay, etc.    

2.PROMOTIONAL CAMPAIGNS.

To make items more sellable introduce discounts, offers like free gifts, two-for-two, etc. Adopting such strategies will provide a desirable purchase. Customers are always interested and attracted when they see discounted rates and offered price. Indulge in a promotional campaign for the products, this will cut the cost and helps for better e-commerce management.   

3. PACKAGING. 

By trimming down on packaging of sold items an online portal can actually enhance its e-commerce management. Quit using heavy boxes use light and small ones instead. Be creative use paints or stickers to help the customer focus on designs and patterns rather than noticing the way it is packed. Re-cycle and re-use the material, promote eco-friendly lifestyle without increasing the cost. 

4. SHIPPING COST. 

Cost to deliver items to buyers is often termed as shipping cost, this is a necessary expense for e-commerce focused retailer. Let's have a look to cut down the shipping cost. 

Negotiate with FedEx Smartpost.

Look for vendors that give branded shipping bags of high quality, these packages in bulk may reduce cost.

Use one type of boxes that can be re-sized. 

Remove excessive material to fill the void from the packages. 

5.CONTENT MARKETING. 

This may help you to get social traffic to your online portals in an organic manner. Focus on rectifying this problem by making the content as the foundation of your online site. The key is to do content marketing according to your customer instead of your product. 

Keep these several steps in mind will help you to ensure better e-commerce management of your online business at a very initial stage. Be creative, reuse and recycle while keeping up the customer experience as the key determinant of your business.

GOOD LUCK. :)